Strong brand imagery with visuals
We produced a comprehensive video production for the city of Tornio and the Business Tornio, which included the city’s general brand film, four resident stories and four business demonstration videos.
The videos are combined by their visual appearance and cinematic production, which creates a strong brand image for the region. The core theme of the project was the borderless of Tornio and its dual significance both as in location next to the border of Sweden and the limitless attitude of people. The videos were filmed in four different seasons in Tornio and Haaparanda.
The brand film premiered to the public on the large outdoor screen in the art light festival in Tornio 2021.
Stories from Tornio
Business Tornio
Client: The city of Tornio & Business Tornio
Concept and production: Koju
Director and screenwriter: Kasimir Högnäs
Director of Photography: Matias Vihko
Editors: Atte Merikallio ja Nea Myllärinen
Sound Designer: Jesse Soini
Gaffer: Tommi Hietaharju
Light techs: Niina Tuominen, Saara Sundelin, Tapani Eronen
Camera-assistant: Saara Sundelin
Music Composer: Antti Elias Huuskonen (brand film)
Aerial photography: Tommi Hietaharju
Production coordinator: JP Lamminpohja ja Saara Sundelin
Producer: Heikki Oinonen