The story of a luxury product

The most beautiful piece of furniture

We produced an impressive demonstration video of the production of their steel stairs for Grado Design. A particular emphasis was placed on craftsmanship and the domesticity of products in the video. The video shows the manufacture of the high quality stairs from the initial design to the final product, which was filmed at their customer’s home. The light and shadows made the video impressive and show the product in a beautiful light.

The visually speaking video works both on websites, in architectural agencies, trade shows and in Grado’s showrooms. In addition to showing the manufacturing of the product, the video also works well as a company presentation video for Grado.